Retailer Advantage

Store Promotions that elevate your brand.

Built out of necessity…

The mattress industry is very different than it was 20 years ago. As things change, new best practices arise in marketing and promotion. The big stores spend tons of money staying at the edge of technology as the customer shifts how they shop for a new mattress. For example, today a website is just as important as your store’s signage. That wasn’t the case 20 years ago.

We want you to succeed.

We want your mattress store to be a huge success. As the big mattress retailers get bigger, it gets harder and harder for independent retailers to stand out. We seek to level the playing field by helping your mattress store look and feel professional with high quality print graphics and promotions you can use to make customers feel comfortable and build trust in your brand.

FACT

Over 50% of all mattress under $999 sold in the United States are sold online.

As reps we visit over 80 mattress retailers and are constantly asked for signage, price tags, and promotional materials. We recognized a lack of access to high quality promotional materials for stores that don’t have a huge budget.

We set out to remedy that, enter Retailer Advantage.

Launched in 2023, we are here to support the local mattress retailer. We continually add new products and have some exceptionally helpful products coming that will further elevate your store brand.

A special set of skills.

The team at Retailer Advantage is comprised of mattress industry professionals. We have worked for the big Firm, and the small retailer. We are reps from the top brands. We are marketers and graphic designers who understand what your store needs to stand out and increase sales.

Our program was designed out of necessity. It takes more to be successful today than just being good at sales. Our promotional store materials are cost effective so every store can enjoy a professional appearance and boost sales.